Micro-Influencer —
Good Robot Brewing Co.


Good Robot has been a trailblazer in the local craft beer industry with a community around their Halifax micro-brewery. But the pandemic had other plans and forced them to consider new ways to get their tasty beers in the hands of Nova Scotians.

So we launched the Micro-Influencer program allowing anyone to become an influencer. Regardless of your followers or whether or not you have a blue checkmark, if you drink Good Robot beer, post about it on Instagram, and tag them, they will pay you $1 per post.


  • Promo
  • Social Media


  • Communication Arts – Winner
  • ADCC – Silver
  • Applied Arts – Winner
  • Ice Awards – Gold (3)
  • Strategy Awards – Shortlist

“A dream side hustle”

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“A chance to make
a quick buck”

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“No blue checkmark

“Definitely worth
a dollar”

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